The Podcast Sharing Unfiltered Retail Insights
The #RetailRealityShow is the business podcast for movers and shakers in retail who look beyond the store counter. The retail experts Nino Bergfeld (Salesforce), Nicolas Kröger (Manor) and Yael Kochman (buywith & myAthena) talk to their guests about the new #era of retail and technology. They discuss personal experiences, successes, but also setbacks and do a reality check: How will brick-and-mortar retail develop from today? How can #offline and #online retail be combined? And which #innovations will really shape the #future of the industry?
We do the reality check.
Podcast Platforms
Spotify - Apple - Google - Pocket Cast - Anchor
Latest episodes
Who are the hosts?
Nino Bergfeld
SALESFORCE
Nino has been working at Salesforce since 2015. He has held various positions at the provider of cloud-based CRM solutions – always with a focus on Retail. He is also co-founder of the Salesforce Web3 Studio. (LinkedIn)
Nicolas Kröger
MANOR AG
Nicolas is Chief Digital Officer at Manor AG and an expert in digital transformation in retail. With over 16 years of experience in e-commerce and strategy consulting, he has developed numerous growth strategies and driven digital innovation. (LinkedIn)
Yael Kochman
BUYWITH & MYATHENA
Yael Kochman is an entrepreneur and team lead with more than 15 years of experience in corporate management, business development and operations, both in start-ups and multinational corporations. She was selected as one of the 40 under 40 promising leaders in Israel and co-founded Re:Tech - a retail innovation center.
Yael is currently Chief Business Officer at buywith and myAthena. (LinkedIn)
What moves us:
Vacancies? How can an interesting offer be created for the customer?
Is the customer still king? Or what is the current situation regarding customer loyalty?
What will the store of the future look like?
How will tariffs influence global trade?
What are the best practices in stationary retail?
Which impact will GenAI have on the path to purchase?
And many more questions.
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Google has the data. OpenAI has the interface. Retailers have the products. Now the real question is: 𝘄𝗵𝗼 𝘄𝗶𝗹𝗹 𝗼𝘄𝗻 𝗔𝗜-𝗱𝗿𝗶𝘃𝗲𝗻 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴?
When AI recommends a product, who is it really working for?
The customer? The advertiser? Or the platform? 🤔
In our new episode of 𝐓𝐡𝐞 𝐑𝐞𝐭𝐚𝐢𝐥 𝐑𝐞𝐚𝐥𝐢𝐭𝐲 𝐒𝐡𝐨𝐰, @Yael, @Nicolas, and @Nino unpack a tension that’s already shaping commerce decisions right now.
One thing is clear: We don’t fully agree.
Because there is no simple answer. But avoiding the question is no longer an option.
🎧 Listen to the full episode on Spotify and Apple Podcasts. Out now!