Retail Marketing . Retail Marketing .

#44 Behind the Scenes of Retail Innovation – Miguel Bagulho on Smart Investments & Real Impact

What happens when one of the largest corporations in Portugal starts investing like a Silicon Valley VC?

This episode’s guest doesn’t just talk about transformation, he’s on the frontlines of funding it, globally and strategically. 

In this episode, we’re diving into:

• The gap between pilot projects and real implementation,

• what tech has quietly become the MVP of store operations,

• and why building everything in-house might be killing your momentum.

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Retail Marketing . Retail Marketing .

#43 Fighting Fast Fashion with Personalization: A Conversation with Andrew McLean, CEO of Lands’ End

Lands’ End is fighting fast fashion with personalization.

In this episode of the Retail Reality Show, we’re joined by Andrew McLean, CEO of Lands’ End, to uncover how the brand is taking a stand against fast fashion – one sustainable piece at a time.

From designing products that last a lifetime to leveraging AI for hyper-personalized shopping experiences, Andrew reveals the strategies that set Lands’ End apart in an industry obsessed with trends.

Is it really possible to balance sustainability with personalization, or does one always take the backseat?

Find out as we dive deep into the future of retail with one of the industry’s most experienced leaders.

🎧 Listen now!

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Retail Marketing . Retail Marketing .

#42 Owning the Customer Journey: Yana Routshtein from Walmart on Navigating AI, Social Commerce, and Personalization

Yana Routshtein, Group Director of Product at Walmart, reveals how the world’s largest retailer is balancing AI, social commerce, and personalized experiences without losing control of the customer journey.

Social commerce is booming, AI is transforming retail, and customers demand personalized experiences more than ever.

But according to Yana, the real risk isn’t about keeping up with these trends – it’s relying too much on platforms retailers don’t control.

Curious about where retail is really heading?

🎧 Tune in now to get insider insights from one of Walmart’s top leaders!

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Retail Marketing . Retail Marketing .

#41 Wie Retail Media die Werbewelt verändert – mit Olaf Reichel

Retailer als Medienhäuser?

Retail Media wächst rasant – doch nicht jeder Händler kann davon profitieren. Während Amazon, Otto und Douglas Millionen mit Werbung verdienen, fragen sich viele: Lohnt sich Retail Media wirklich oder ist es ein zu großes Risiko?

Unser Gast, Olaf Reichel, Retail Media-Experte, erklärt, welche Händler gewinnen und warum viele scheitern.

Jetzt reinhören!

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Retail Marketing . Retail Marketing .

#40 From Pharmacy to Marketplace: Lessons from Michael Mitrani, VP Digital & Innovation at Super-Pharm

Retail innovation isn’t about launching more tech—it’s about launching the right tech.

In our latest episode of The Retail Reality Show, we talk to Michael Mitrani, VP Digital & Innovation at Super-Pharm, about what drives real innovation in retail. From AI-powered product discovery to AR-enhanced shopping experiences, we explore what works, what flops, and what the future holds.

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